Phoenix Ogilvy wins 'Best of Asia' Gold at Goafest

Phoenix Ogilvy, bagged Gold and Silver at the 2012 edition of Indian Advertising industry's Annual Conclave Goafest recently. Phoenix was the only Sri Lankan advertising agency to win Gold at Goafest, 2012. India, Pakistan, Bangladesh, Sri Lanka and Nepal competed for the Best of Asia Awards at Goafest. This year more than 4,215 entries were received.

Tilanka Weerawardena, Ranga Perera, Sonal Debral and Sumanto Chatthopadya

Winning a Best of Asia Gold and Silver Award elevated Phoenix Ogilvy to the ninth position among 60 agencies in South Asia in terms of the official medal tally at Goafest.

Phoenix Ogilvy won Gold for the 'Best Outdoor Poster' which was also adjudged the Best of South East Asia entry. It was awarded Silver for the same entry in the 'Out of Home Household Products and Services' category.

This year the theme at Goafest was 'Magic of Ideas'. Speaking about this year's theme Chairman Goafest committee, Arvind Sharma, said ,"What we bring to the table, usually referred as right brain work, is generally magical.

So I think the industry can derive a lot of pride, and may be long term values from this recognition."

Commenting on its' latest success at Goafest Chief Operating Officer of Phoenix Ogilvy, Sudesh Sundaramoorthy said, "This is indeed a great achievement that has placed Phoenix Ogilvy and more importantly Sri Lanka on the creative map of the advertising world.

It augurs well that the adverting industry in Sri Lanka that Phoenix Ogilvy is making its presence felt at international and regional advertising events in the last six years or so"

The panel of judges for various categories at Goafest included the regions advertising stalwarts such as Ravi Deshapande, Sonar Debral, Alok Nandan, KV Sridew, Abhisith Avasti, Senthil Kumar and K.S Chakrawarthi.