Mega tour, workshop for German travel agents
Sri Lanka Tourism together with SriLankan Airlines and their ground
handling agents will host a Mega Familiarization Tour and a workshop for
100 German travel agents from June 8 to June 13.
The agents were chosen on their past performance in generating
tourists to Sri Lanka. Chairman, Sri Lanka Tourism, Renton de Alwis,
hopes that this would provides an opportunity for Sri Lanka to showcase
and push the products and services in the German market.
The agents, while in Sri Lanka , will be exposed to various
attractions and will gain first-hand experience and knowledge in selling
and recommending the destination to their clients.
The mega tour is planned to generate maximum promotional publicity
through FVW and Touristik Aktuell, the two leading travel magazines of
Germany. Two journalists from the magazine publishing houses will also
be in Sri Lanka to attend the workshop.
The objective of the workshop is to create awareness about the
destination and motivate them to sell and promote more effectively. (JJ) |