Atlas, and Walt Disney collaboration in Sri Lanka
Atlas tied up with the Walt Disney Company to be the exclusive
distributor for Disney in the school and office products market. Atlas
is also the exclusive partner in the category for Warner Brothers,
Looney Tunes, Marvel Comics, Cartoon Networks and Ben 10 iconic brands.
COO and Director Marketing of Atlas ,Nishantha Hennedige said,"With
Disney and the existing portfolio of characters Atlas can offer
consumers an unparalleled range of products as well as open new avenues
for export". Disney images have captured the hearts of children all over
the world.
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