Telecommunication will boost country’s development strategies
by Dhaneshi YATAWARA

Dr. Eun-Ju Kim
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The more Information Technology is available for the people,
especially for the rural masses, the more options there are to assist
them in their efforts in economic development, said Director
International Telecommunication Union (ITU) regional office for Asia
Pacific Dr. Eun-Ju Kim.
In an interview with the Sunday Observer, Kim stressed on areas where
telecommunication can be used, in mitigating disaster risks, economic
empowerment of the rural community and in creating new job opportunities
for the country.
Excerpts of the interview:
What is the strategy of the ITU in using telecommunication to
mitigate disaster risks? According to Dr. Kim, a special program started
in 2006 with the earthquake and tsunami attack on many countries of the
South Asia and Pacific regions. “Since then we have been actively
involved in emergency communication projects,” said Kim, explaining the
ITU philosophy behind assisting the region.
“The project has several components. One is the set of equipment and
facilities that are ready to be sent immediately following the initial
hit of an earthquake or tsunami. These will be immediately deployed in
the countries affected to set up an emergency communication system. This
is a package of equipment and air time which we have negotiated with the
equipment manufacturers and service providers.
“When a disaster hits, the telecommunication of a country is
threatened; it may not work as power may malfunction due to the
disaster,” Dr. Kim explained.
Emergency satellite phones
Thus, the ITU provides emergency satellite phones that can activate
on their own by communicating with the satellites covering the
particular countries according to Dr. Kim.
“When bringing satellite phones in to these countries, the challenge
is that in many countries these equipment are not allowed to be imported
without paying tax. In such a situation, we need national level
understanding to have exemption on taxes for the period of the
emergency. That kind of legal and administrative support framework is
needed from these countries,” Dr. Kim said.
Are regional countries aware of this? According to Dr. Kim, the ITU
has conducted awareness programs and workshops on a regular basis. “We
have different layers of exercise in keeping the countries updated
through workshops, training and seminars and constant communication with
member countries,” she explained. “However, if the disaster is of a
larger magnitude, we take additional steps to allocate funds and
resources from partners,” she said.
Telecommunication is not just a day-to-day tool. It has a bigger
perspective in supporting the development strategies of a country.
“Telecommunication can change the lifestyle of the citizens of a
country,” she explained.
In the Asia Pacific region, there are 40 member states and among them
there are vast differences – such as technologically advanced Korea and
less developed areas such as Batong in the Philippines. The gap is
widening everyday because leading countries always come with more
innovations,” she added. Such high-end countries are today talking about
smart communities and intelligent societies and Information and
Communication Technology is the backbone for their daily life.
“Still, in other countries, telecommunication can change the lives of
people who are struggling to develop themselves. “There are special
cases in countries such as Bangladesh where women of rural areas use the
mobile phone as a communication tool for her entire village; it is her
source of income. Thus, this can be another kind of micro-economic
initiative. I also learnt that there is an excellent initiative in
Malaysia which shows how women and youth in society can economically
succeed,” Dr. Kim said.
More demand
According to her, the young daughter of a family from a backward
fishing area in Malaysia had started releasing information on the goods
her mother makes at home on the Internet. The mother had eight children,
a meagre income and was struggling to survive. Today, it has become a
huge success story in the area and the initiative of the young girl
brought in more demand for the goods they manufacture and eventually a
better market and a good income. “There are many such stories from many
parts of the Asia Pacific. These efforts show that if basic facilities
such as ICT reach the rural masses, there are innovative people who
would use them to develop their economic stability,” she added.
“Countries such as Kenya, where certain rural areas do not even have
banks, use the mobile phone as an m-banking tool,” she explained.
“These people preserve their culture and traditions and the only
change is that they are using ICT as a tool for some kind of marketing
or advertising strategy, and increasing their income from 20 dollars to
700 dollars,” Dr. Kim said. Thus, ICT can be an enabler, even for
farmers or fishermen communities,” she explained.
As she said, when a country expands its infrastructure and if
facilities for ICT go along with these developments, it would create
more job opportunities for the people. “In countries such as Korea,
along with many road development projects, ICT facilities also reached
the rural areas; the people would set up small shops with internet
facilities along these roads or highways”, she explained. “Several
countries which have minimal natural resources have developed their
human resources through this method. They produce skilled human
resources who can create a product or application that can make a
difference in the country,” Dr. Kim explained.
“We chose Sri Lanka to host the 12th Global Symposium for Regulators
because we find very committed officials and an enthusiastic community
who have high potentials to come out from difficult times after the
conflict to a better era,” she added.
“ICT is an excellent tool for Sri Lanka to economically develop in
the long run. Priority should be given to elevate the human resource
capacity,” she said.
From analogue to digital
“Re-assigning technology from the analogue to the digital spectrum is
very challenging for many countries,” Dr. Kim said. For example, to
change to digital television from terrestrial television a country must
have some strategies. We work very closely with the Sri Lanka
Telecommunication Regulatory Commission in preparing a road map on
migrating from analogue to digital. The next step Sri Lanka needs to
take is coordination and cooperation between the ministries and the
Government departments. This is necessary so that players of the field
can smoothly migrate from analogue to digital. This is very important
because of two factors – i.e. availability of multiple channels to
broadcast and by becoming digital the possibility of using an advanced
broader spectrum band are important. “More space for channels would
create the need for more content and that eventually would lead to more
media agencies and more skilled jobs. This would elevate the quality of
the service,” Dr. Kim said.
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