Dutch to support Lanka's hi-tech exports
Sri Lanka is leveraging on ICT exports to achieve its target of US $
20 billion by 2020. A new support initiative by the Netherlands is set
to elevate Lankan software exporters to the latest technological
"The government is focused on the ICT sector as a forex earner and
export driver. We cannot ignore ICT if we are to achieve progress," said
EDB Chairman Bandula Egodage at the seminar on 'Website Enhancement and
Online Marketing ITO and BPO' organised by the EDB for Sri Lankan
software manufacture and export firms.
Chairman and CEO, EDB, Bandula Egodage addressing the
The two-day, interactive session was facilitated by the Netherland's
CBI (Centre for the Promotion of Imports from developing countries), an
agency of the Ministry of Foreign Affairs of the Netherlands.
The two CBI professional consultants, Joost Vander Kooij and Onno
Roukens from the Netherlands helped more than 25 participants on a
Officials of ICT companies such as John Keells Computer Services,
hSenid Business Solutions, 99X Technologies, Cyber Concepts, SewEasy, E-Nowave,
InfoMate, Calcey Technologies, Pyxle, Allion Technologies, Dinota
Information Technologies, Sanje, i-Context Content Convergence, Four
Corners, Akio Information Technologies, Data Management Systems, Lanka
Communication Services, E Marketing Eye, and Perfect Business Solution
Services were present.
"We earned $ 719 million from this sector in 2013. The government is
highly focused on ICT sector as a forex earner and driver of exports,"
said Chairman Egodage adding that "The Mahinda Chinthana policy stresses
the importance of ICT as the way forward in exports, specially as we
work towards the US $ 20 billion export goal by 2020."
"We cannot ignore ICT if we are to achieve progress. The
Communication and ICT-BPO sectors are always evolving. In Sri Lanka, we
have all the plus points to develop the ICT sector - most importantly,
brilliant brains and pools of knowledge.
The initiative by the EDB is part of our strategy to maintain the
software sector on a par with international standards," he said.
According EDB sources, Sri Lanka recorded communication and computer
exports worth US $ 719 million in 2013 - a growth of 6.8% compared to
2012. The share of communication and computer exports was 6.4% of 2013's
total exports which stood at $ 11.1 billion.
"CBI is working in 20 emerging markets helping them in many areas -
including IT outsourcing and market intelligence," said Onno Roukens.
"Some non-IT sectors helped by CBI are the agro sector such as cut
flowers and foliage to natural ingredients for pharmaceuticals, consumer
products such as apparel, domestic furniture and household utensils,
industrial products such as automotive parts, electronic components and
medical devices. IT support is part of our services such as IT
outsourcing, BPO and tourism," he said.
"Instead of providing financial support to other countries, CBI
provides training instead," said CBI facilitator Joost vander Kooij.
"Sri Lankan software professionals are skilled in what they do. Our
training and information on the dynamics of global marketplace will help
them considerably," he said.