Celebrating special ladies this Mother's Day
"be beautiful boutique" which recently opened its doors to a whole
new world of fashion in Colombo for ladies and children is introducing a
range of maternity wear to celebrate womanhood and pregnancy this
Mother's Day. Available at their store at Suvisuddharama Road in Colombo
6, the range features designs that are hand-picked by store owner
Bhanuki Pathirana to ensure stylish, quality and practical comfort.
Commenting on the latest addition to her store Bhanuki said, "We
really want to focus on making a change in maternity fashion and our
ultimate goal is to become the go-to brand for mums-to-be. We really
focus on comfort as much as making it modern."
The
collection available at the store includes the full range of clothing
from the early months to the final few weeks and caters to the changing
body shapes of a pregnant woman. The store also not only stocks its own
"be beautiful" brand for maternity but also makes space for
internationally renowned brands. Mostly using jersey fabric for its
stretchable quality the collection features office wear, formal wear,
casual wear and nursing friendly outfits.
"At the moment the local maternity fashion market is not providing
enough choices to pregnant women. There is a high demand for maternity
items specially in the office wear segment but not enough supply to
different needs. We gather all the information from our clients and
personally make designs that they are looking for and also the sizes
they are looking for", adds Bhanuki.
With global trends in maternity fashion also evolving with
celebrities such as Kate Middleton making fashion statements even in
maternity dresses, the focus is also shifting to looking good even with
the baby bump. The collection at "be beautiful" therefore stocks
everything from long blouses to wear with tights, tops which are not
restrictive but at the same time giving a flattering shape, wrap around
dresses made famous by the Duchess of Cambridge, tops and pants that
expand with the growing bump, as well as stylish but comfortable evening
dresses. The collection is also colourful and vibrant signifying the
joys of motherhood.
Concentrating heavily on an online presence that brings in most of
their inquiries, the "be beautiful" Facebook page receives inquiries on
in-house designs and requests for custom-made outfits on a daily basis.
The store is more than happy to do minor alterations on clothing to
ensure that every customer is satisfied with the final look. On hand to
speak with and help shoppers pick the perfect outfit Bhanuki also finds
it a good way to really understand the Sri Lankan style and cater to the
local climate, body shapes and skin tones.
The store also stocks an extensive collection of stylish women's wear
in formal, casual and evening variants. Complimentary accessories such
as trendy jewellery, belts and scarves to finish the perfect outfit are
also available. A trendy kid's wear section for boys and girls also
features unique kid's clothing which is sure to excite the young ones
who love matching their clothes with mum and dad.
A special store-wide promotion specifically for Mother's Day is also
being introduced with special offers for customers. The offer will be
extended till the 8th of May. The store also offers delivery within
Colombo city limits through "Free My Time".
For more details on in-house collections please visit the "be
beautiful boutique" Facebook page at www.bebeautiful.boutique or visit
the store at 147, Suvisudhdharama Road, Colombo 6. |