Hutch expands Ideamart subscriber reach

Hutch CEO, Thirukumar Nadarasa (third left) with Dr. Hans Wijayasuriya, Group CEO of Dialog. Also in picture (from left): Manager, VAS Services Hutch, Madreek Naotunna, Head of Marketing of Hutch, Hamdhy Hassen, Vice President Digital Service of Dialog, Fariq Cader, Unit Manager, Product Services of Dialog Axiata, Roshanth Gardiarachchi, and Senior Executive Product Services, Dialog Axiata, Shafraz Rahim.

Hutchinson Telecommunications Lanka joined Sri Lanka’s Mobile Application Development platform Ideamart last month, enabling the 5,000 Ideamart application developers to access Hutch’s Network Infrastructure through APIs (Application Programme Interfaces) and extend their applications and services to Hutch’s subscriber base.

Following the integration of Hutch Network Infrastructure, Ideamart will provide Sri Lankan Developers access to over 12.5 million mobile subscribers across Dialog Axiata and Hutch Mobile networks.

The partnership will also enable Hutch subscribers to avail of hundreds of applications, development infrastructure and value added services available on the platform. Chief Executive Officer of Hutchinson Telecommunications Lanka, Thirukumar Nadarasa said, “As a leading provider of mobile telecommunication services in Sri Lanka, Hutch is committed to constantly offer its customers enhanced services, and this partnership with Ideamart and Dialog will empower our subscribers with direct access to Ideamart’s technology expertise.”

“Hutch is proud to be part of this initiative, which will also support the developer community, raising Sri Lanka’s profile in the ICT world. Developers can now use Hutch’s integrated features via Ideamart to develop apps that can transform business or even enhance lives,” he said.

Group Chief Executive, Dialog Axiata, Dr. Hans Wijayasuriya said, “In architecting Ideamart, Dialog was driven by the vision of creating a world-class mobile application market place which would bring together our nation’s application development and entrepreneurial talent with Mobile consumers from across all mobile networks.”