Singapore Airlines to promote Lanka's tourism

Singapore International Airlines has agreed to air several 30 second clips of Sri Lanka on board on all movie channels, on all SQ flights flying out of Singapore following a request from Sri Lanka Tourism. Singapore Airlines flies to more than 64 cities in 35 countries. All flights flying into Colombo will also air a destination arrival video.

As part of the partnership, Singapore Airlines will support to promote Sri Lanka by organising familiarisation tours of writers from top Magazines in Indonesia, China, Korea, Australia and South Africa.

These visits are organised through the SIA international offices and are facilitated by the Sri Lanka Tourist Board and the tourism industry of Sri Lanka.

The first team of SIA sponsored journalists arrived in the island in mid March from Indonesia. The team consisted of four editors from top lifestyle magazines; The Indonesian Tatler, Itnasiri, Kartini and Ayahbunda.

The journalists spent four days exploring Sri Lanka's rich cultural heritage, amazing wildlife and soothing Ayurveda and spa treatment. The host hotels included 'Ayurvedha Pavilion', 'The Blue Oceanic Hotel', 'Mahaveli Reach Hotel' and the 'Deer Park Hotel' (Angsana Spa).

The second team of journalists from Korea, are due to arrive soon followed by journalists from China, South Africa and Australia.