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Sunday, 3 February 2013

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Improving service delivery, key in generating revenue

Dr. Lasantha Malavige

Improving service delivery is the key in generating substantial revenue from the business boom in the country.A special effort is required to improve the quality of service and move the country towards an income-generating service sector which in turn will serve the tourism industry.

This will have several spin off benefits such as improving the level and quality of service across the board. In today's world, service is as an important a product as a brand, in fact the quality of service can be and should be a brand by itself, Lassana Flora Chairman and Managing Director Dr. Lasantha Malavige told Sunday Observer Business.

With the country’s strategic location and the development taking place, it stands to gain large amounts of revenue if the service delivery aspect is brought up to required levels. The overall improvement in the quality of service will benefit every other industry in the country.

Lassana Flora, one of the first florists in South Asia to have obtained the ISO 9001; 2008 certification, will focus on export markets with emphasis on the Middle Eastern countries and Japan initially.

“We sell locally produced flowers at our six outlets and plans are under way to expand our operations by opening more outlets which will generate skilled employment opportunities.

The collection centre at Nuwara Eliya supports small growers while minimising wastage thus ensuring freshness of the flowers. The country is blessed with the right soil conditions to make this a major export industry. Since resources such as technical knowledge, man power and weather fuels growth, it is essential to capitalise on these factors to become a global player in the foliage industry, he said. The company has made investments on continuously training its 130 employees and also received a Gold award as the Best Brand in the SME category at the recently held SLIM awards ceremony.

 

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