Fashion show to boost tourism

By Lalin Fernandopulle

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The Rotary Club of Colombo Regency with the Sri Lanka Tourism Promotion Bureau launched the Colombo Vogue Lifestyle Weekend, a mega fashion show that will attract world renowned designers from Europe and India who will showcase their creations at the Galadari Hotel from May 31 to June 1.

The show will begin with a new age musical concert titled Mantra which will be followed by a two-day fashion blitz under the banner of Colombo Fashion Statement.

Tropical Splendour, a floral show organised by the Shi-en Ikebana and Floral Society of Sri Lanka, a leading promoter of floral art and design will be held on May 31.

President, Rotary Club of Colombo Regency Prabu Sundararaja said the Colombo Fashion Statement has been tipped as a unique expose of the latest designs for the year by renowned Indian and European designers.

The Indian designers are Satya Paul, Shobaa De and Ashima-Leena (duo) Natalie Ozier and Noemie Dieudonne will be from France.

The fashion show will feature the reigning Miss India for Miss World, Miss India for Miss Earth, Miss Sri Lanka, Miss Israel and ten reigning beauty queens from Sweden, Italy, Belgium, Switzerland, Russia, China and Denmark along with ten models from India and eight from Sri Lanka.

The musical concert will be led by popular new age music flutist Bikram Singh from the Naadbrahma group in India and Pearls of the Indian Ocean Pradeep Ratnayake, Harsha Markalanda, Alston Joachim, Chandralal Amarakoon and Jayantha Warakagoda.

An album with renowned Sri Lankan musicians and Bikram Singh on Preserving the Planet Earth will be on sale. The proceeds from the sale will be for the Green Cover, a 10 million tree planting project of the Rotary Sri Lanka.

Sundararaja said the objectives of the tree planting project are to combat global warming by reducing carbon emissions and provide an income to rural households.Coast conservation, reforestation and promotion of tourism are some of the aims of the project.

Chairman, Sri Lanka Tourism Development Authority, Renton de Alwis said Sri Lanka, pioneered the Earth Lung initiative which has been well accepted the world over. Sri Lanka has taken steps to create awareness among tourists on the need to have a carbon clean environment.

Infotechs International (Pvt) Ltd. will provide access to the event through mobile phones at lankafashion.mobi.