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Sunday, 29 April 2012

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Grants celebrates 54th anniversary

The Grant Group celebrated its 54th anniversary under the theme 'Everybody Counts' with a day of festivities and team building activities.

The company also unveiled a new logo, capturing the theme.

The celebratory activities included a day-long retreat for Grants staff who relaxed, rejuvenated and strategised in groups facilitated by the Group's senior management team.

Teams engaged in a variety of activities during the day, ranging from lounging at the beach, getting massages, engaging in market research studies, participating in group exercise activities and brainstorming before coming together at the end of the day to share their ideas on the company's future.

"From day one, we've always been about our people so it seemed only natural for our anniversary celebrations to come together under the theme of everybody counts," said, Chairperson of Grant Group Neela Marikkar.

"We asked everyone at Grants to come up with forward-thinking ideas for the Group and, needless to say, the response was astounding - from the veterans at Grants who've been here for over two decades to our newest members, the staff had so many amazing ideas about how the company should be driven in the future."

The company founded by the Godfather of Advertising, Reggie Candappa in 1958 has grown into a power house of ideas providing strong media neutral strategies to their wide client base.

A long-standing employees, who has been with the company since her entry into the advertising arena, Laila Gunesekera said ,"Grants is known time and time again for being brand builders - whether it was introducing the green stripe synonymous with Elephant House or the checked pattern that we all know is Kist or telling Sri Lankans that Cargills is on your way home.

These are testament to how great our talent has been and remain today. We are the people agency and this year we'll be focusing on our outstanding talent pool."

 

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