Ceylon Tea promotion in Ottawa
The Sri Lanka High Commission in Ottawa, in collaboration with the
Sri Lanka Tea Board, for the third consecutive year organised the Sri
Lankan Pavilion at the Ottawa Tea Festival held last month at the Ottawa
Convention Centre. The High Commission's participation at the festival
was another item in the continuous campaign to promote Ceylon Tea in the
Canadian market.
The High Commission invited the tea importers within the Sri Lankan
community to join in its efforts to promote the tea drinking culture in
Canada. Basilur Tea, a Sri Lankan company that deals with a range of
flavoured tea and innovative packaging that won the SIAL Top 10 Award
for Innovative Food Products of the Year, had a separate stall at the
Tea Festival.
There were over 30 stalls representing tea exporters, traders
including tea houses and diplomatic missions based in Ottawa. The High
Commission's stall was colourfully decorated with Ceylon Tea packages
with information on the regional diversity of Ceylon Tea. Promotional
material on Sri Lanka's tourism was also displayed. Samples of a variety
of Ceylon Tea from the different regions received from the Sri Lanka Tea
Board were distributed and tea was served to those who visited the Sri
Lankan stall. The High Commission staff provided information on the
different regional teas available in Sri Lanka.
Sri Lanka's High Commissioner in Canada Chitranagnee Wagiswara gave a
few interviews on Ceylon Tea and tourism to television crew that visited
the Sri Lankan pavilion.
At the cultural segment of the Festival, the Sri Lankan students of
Ms. Ruki Gunasekera of the Sri Lanka Youth Dance Troupe dazzled the
audience with a Lankan dance item. |