HSBC celebrates 120 years

HSBC Sri Lanka celebrated its 120th year of operations in the country on July 1, 2012. Initially set up in Colombo in 1892 as a bank to facilitate trade finance with China, the entity has evolved over the years to become a full service bank that encompasses commercial and personal banking solutions for a diverse profile of clients. Globally, HSBC serves over 89 million customers in 80 countries and territories.

A spokesman for the Bank said, "Since it was set up in Sri Lanka in 1892, HSBC has surmounted many economic upheavals locally and globally and sustained its commitment to partnering the growth of the country. HSBC has become one of the most profitable international banks in the country today, helping Sri Lankans fulfill their hopes whilst promoting entrepreneurship and stimulating economic activity.

Over the decades, HSBC has pioneered world-class banking in Sri Lanka as the first bank to computerise operations and the first to set up ATM machines, among many other firsts. The bank offers an attractive mix of business, retail banking, trade and payment services and investment banking, all of which make a substantial contribution to bottom line growth.

The Bank has launched its key propositions - HSBC Premier and HSBC Advance providing customers with a comprehensive solution and a superior banking experience covering its international network. HSBC credit cards continue to lead the market with over 45 percent share of all credit card spend in Sri Lanka".

The recently launched HSBC Visa Signature Credit Card, targeting the high-end travel segment has had an overwhelming response, with HSBC now commanding over 85 percent of the Signature market share. HSBC Lifestyle loans continue to be popular among the mercantile sector executives and with mobile sales teams offering door- to-door service.

The Bank recently upgraded its exclusive HSBC Premier Banking Centres at Flower Road and Maitland Crescent to the latest international standards so as to give its valued customers the same banking experience as in London or Singapore.

Most branches too now have HSBC Premier dedicated areas and relationship managers on site to support customers.

This committed and personalised service culture has resulted in a loyal and discerning customer base.