Lanka's first dotmobi city guide website on mobile phones

Colombocity.mobi Sri Lanka's first dotmobi city guide website on mobile phones was launched on Tuesday by Infotechs, the site owner and its marketing partner BatesAsia making a revolution in the mobile phone industry.

CEO Infotechs, Michelle Pinto said the dotmobi mobile phone website is a 'city guide in your hand' with information on shopping malls, entertainment centres, restaurants, hotels and motels, health care and educational institutions and other vital places.

CEO BatesAsia, Nimal Gunewardena said the dotmobi is a handy tool for consumers who are today mobile and elusive and the advertisers who could beam their ads easily and effectively to their customers.

With a multiplicity of television channels and broadcasting stations, reaching the consumer is not an easy task.

Consumers prefer a faster mode where they could have easy access to information by logging on to a website in a mobile phone. Advertisers can reach their customers within a shorter period of time, Gunewardena said.

Chairman Infotechs, Susantha Pinto said registration of domain names became available from September last year having been developed internationally by Google, Nokia, Microsoft, Samsung, Ericsson, Hutch Vodafone Visa, T- Mobile and others.

Pinto said dotmobi is a new development in mobile internet sites and are designed for easy access and down loading on mobile phones than DotCom sites which are for computer access.

There are 5.4 million mobile phone users to date and the annual growth rate of mobile phones is over 50 percent in the country. Most mobile phones are GPRS enabled and around one million GPRS users are bound to increase in the near future, he said. Mobile phone users with GPRS can access the website.